Science and Technology

Conferencia de neuromarketing en Miami Florida Nestor Romero

Brain Curiosities & Name Recall: An In-Depth Look

Forgetting someone’s name at an inconvenient moment is something almost everyone experiences. Proper names behave unlike ordinary words: they tend to vanish even when familiar nouns and general knowledge stay within reach. Explaining this phenomenon involves examining how the brain stores and retrieves names, how attention and emotion influence their encoding, and how factors such as age, stress, and linguistic background reshape the way retrieval functions.What makes proper names specialProper names function as identifiers that carry minimal semantic cues. In contrast with a term like “dog,” which naturally evokes qualities, behaviors, and situational associations, a name such as “Sarah” offers…
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The Downside of Information: Fueling Health Anxiety

The Downside of Information: Fueling Health Anxiety

Health anxiety—worrying excessively about having or developing a serious illness—is common at varying degrees. For many people the internet, social media, and symptom-checking apps are primary sources of health information. While accessible information can empower patients, it can also amplify and maintain anxiety. This article explains how and why information often makes health anxiety worse, illustrates with examples and data-based patterns, and offers practical strategies for individuals and clinicians.What is health anxiety and cyberchondria?Health anxiety ranges from occasional worry to persistent, distressing preoccupation that disrupts life. When internet use turns reassurance-seeking into a driver of anxiety, clinicians often use the…
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Apple teams up with Google Gemini for AI-powered Siri

Google Gemini AI Powers Siri: Apple’s New Collaboration

Apple’s decision to rely on Google’s Gemini artificial intelligence marks a pivotal shift in how the company plans to deliver advanced AI features to millions of users worldwide. Rather than waiting to perfect its own large-scale model, Apple is prioritizing speed, reliability, and user experience as it prepares a long-anticipated upgrade to Siri.Apple announced that it will bring Google’s Gemini AI model into the upcoming Siri update planned for later this year, with both companies jointly revealing a multi‑year deal enabling Apple to operate Gemini in combination with Google’s cloud systems to power expanded artificial intelligence features. For Apple, the…
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One small change in battery design could reduce fires, researchers say

Safer Batteries: One Design Change Could Help

A more secure direction ahead for lithium-ion batteriesBold innovation in battery chemistry is reshaping how safety and performance can coexist. A new electrolyte design developed by researchers in Hong Kong offers a promising way to reduce fire risks without disrupting how today’s lithium-ion batteries are made.Lithium-ion batteries have become an invisible backbone of modern life. They power smartphones, laptops, electric vehicles, e-bikes, medical devices and countless tools that shape daily routines. Despite their efficiency and reliability, these batteries carry an inherent risk that has become increasingly visible as their use has expanded. Fires linked to lithium-ion batteries, while statistically rare,…
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New images show an interstellar comet that will soon make its closest approach to Earth

New Images Confirm Interstellar Comet’s Approach

New images of the interstellar comet 3I/ATLAS nearing Earth have been captured by astronomersFresh observations of comet 3I/ATLAS reveal its unusual structure and dynamic tails as it nears its closest approach to Earth later this month. The interstellar visitor, which originated beyond our solar system, has sparked intense interest among scientists since its discovery in July 2025.Comet 3I/ATLAS represents just the third interstellar object identified as it journeys through our solar system, rendering each observation vital for comprehending its path, makeup, and actions. Detailed images of the comet have been captured by both the Hubble Space Telescope and the European…
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Volcanic eruption led to the Black Death, new research suggests

Black Death Origin: Volcanic Eruption Theory

A study suggests that a volcanic eruption might have set off the Black DeathRecent studies suggest that a colossal volcanic eruption during the mid-14th century might have triggered a series of events culminating in the Black Death, one of the most lethal pandemics in human history. By integrating climate data from tree rings, ice cores, and historical documents, researchers are illuminating how environmental and societal elements converged to form an ideal scenario for the plague.Researchers have long studied the Black Death, which ravaged Europe between 1347 and 1351, claiming the lives of at least 25 million people—roughly half of the…
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Scientists document over 16,000 footprints in the world’s most extensive dinosaur tracksite

New Documentation: 16,000 Dinosaur Footprints in One Site

Unprecedented dinosaur trackways unveiled in Bolivia’s Carreras PampasOver 16,000 fossilized footprints unearthed in Bolivia present a vivid glimpse into the movements of theropod dinosaurs from over 100 million years ago. These tracks, preserved along an ancient shoreline, offer rare insights into how these predators navigated their environment during the late Cretaceous period.The Carreras Pampas site, located within Bolivia’s Torotoro National Park, has yielded a remarkable concentration of theropod footprints, with scientists recently identifying 16,600 impressions. This surpasses any previously documented tracksite in terms of sheer volume. The preserved tracks span roughly 80,570 square feet (7,485 square meters) and include both…
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Why an unprecedented NASA mission is set to take off on a winding journey to Mars

NASA’s Bold Mars Mission: A Winding Route to the Red Planet

NASA is preparing to launch twin spacecraft on a novel, winding journey to Mars, aiming to unlock the secrets behind the planet’s lost atmosphere.The endeavor, christened EscaPADE—an acronym for Escape and Plasma Acceleration Dynamics Explorers—is designed to execute a novel orbital path to investigate the process by which Mars progressively shed its atmosphere eons ago. This initiative, led by the University of California, Berkeley, and backed by aerospace firms Advanced Space and Rocket Lab, signifies an audacious venture in economical planetary investigation. Diverging from conventional Mars missions that utilize direct routes within narrow launch periods, EscaPADE will employ an innovative…
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Why an unprecedented NASA mission is set to take off on a winding journey to Mars

Mars Awaits: NASA’s Innovative Winding Mission Set to Launch

NASA is getting ready to send two identical probes on an innovative, circuitous route to Mars, with the goal of uncovering the mysteries surrounding the planet's vanished atmosphere.The endeavor, christened EscaPADE—an acronym for Escape and Plasma Acceleration Dynamics Explorers—is designed to execute a novel orbital path to investigate the process by which Mars progressively shed its atmosphere eons ago. This initiative, led by the University of California, Berkeley, and backed by aerospace firms Advanced Space and Rocket Lab, signifies an audacious venture in economical planetary investigation. Diverging from conventional Mars missions that utilize direct routes within narrow launch periods, EscaPADE…
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Carolus Linnaeus | Biography, Education, Classification System ...

Carl Linnaeus: Father of Modern Taxonomy

Carl Linnaeus, often revered as the "father of modern taxonomy," stands as a figure synonymous with the revolutionary reshaping of biological sciences. His lifelong dedication to classification and nomenclature not only redefined how life was organized but also laid the essential foundation for systematic biology, influencing botanical, zoological, and ecological studies for centuries.The Birth of Modern TaxonomyBefore Linnaeus, the categorization of life forms was based on intricate descriptions and variable terminology, frequently causing ambiguity and misunderstanding among academics. The common method for describing a plant or animal involved extensive Latin expressions outlining its features—a system referred to as the "polynomial"…
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